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Kellogg’s Samples Success with Launch of New Product
Product sampling is a fantastic way for a brand to connect directly with consumers. Allowing a potential customer to trial or taste a product before parting way with any hard-earned money can strongly influence a purchase decision. However, there have … Continue reading
Posted in advocacy, case studies, trends, word of mouth
Tagged Advocacy, brand awareness, consumer targeting, kellogg's, sampling, targeted sampling
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