Tag Archives: Jim Lecinski

A new year…a new epoch of marketing…

Looking back, there have been some pretty huge changes in the marketing landscape during 2011. Consumer connectivity has grown from strength to strength, social media has exploded and the power of the new consumer continues to rise. So what does … Continue reading

Posted in advocacy, feature articles, word of mouth | Tagged , , , | Leave a comment

ZMOT: the new marketing model?

When I read comments like that it makes me all warm and fuzzy inside. I get excited because I know I’m working in the right industry space at the right time. I know the “changing lives of our end users” … Continue reading

Posted in advocacy, digital, research & stats, social media, trends, Uncategorized, word of mouth | Tagged , , , | 2 Comments