-
Popular Posts
- Maccas fights negative WOM by tracking food journey
- Taco Bell, ‘put a ring on it’!
- What Brands Need To Know About Facebook Timeline
- 5 Incredible Insights from Australia’s Most Influential Bloggers
- Adidas: advocacy and pop up stores
- Kellogg’s Samples Success with Launch of New Product
- word of mouth research 2010
- 7 Mobile Stats That Will Make You Rethink Your WOM Marketing Strategy
- Australia second highest smartphone penetration globally
- Schweppes Cocktail Revolution hits the road
fever
- The Future of Influencer Marketing
- Ted Baker to Break North American Market With New Influencer Campaign
- The Evolution of Influencer Marketing in Australia
- Access All ASOS Advocacy Program
- Mastercard Shakes Social Media with a ‘Priceless Surprise’
- Guitar Center & DJ Zedd Launch Social Media Contest ‘Cover Me’
- Skype Launch Influencer Campaign
- New Research: Measuring the Precise Return on Word of Mouth Marketing
- Burberry employs tweet-activated camera during catwalk
- Highland Park Whisky Engage Influencer Marketing Strategy
Pages
Search
Categories
Tag Archives: influencers
Ted Baker to Break North American Market With New Influencer Campaign
Luxury British clothing brand, Ted Baker, has engaged influential Instagram stars to feature in their new North American-specific campaign, ‘Ted Baker’s Explorer Club’, in a bid to increase awareness of the brand in the US. Since launching in the UK, … Continue reading
Posted in digital, Influencer, mobile, social media, Uncategorized, Whats the buzz?, word of mouth
Tagged brand awareness, influencers, instagram, Ted Baker, WoM, Word of Mouth
Leave a comment
The Evolution of Influencer Marketing in Australia
You won’t be surprised to hear that Influencer Marketing is a core passion of ours here at Contagious. This past month we’ve put the Aussie evolution of Influencer Marketing under the microscope by garnering insights from marketeers around the country. … Continue reading
word of mouth research 2010
Image by Silent Silk (license) Last year I wrote a couple of research papers on WoM. I thought it would be a shame not to post them here on the blog. So here they are for download: ‘Creating stronger, more … Continue reading