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Burberry employs tweet-activated camera during catwalk
Back in Feb last year, we published a post detailing how Burberry China were offering fans a new way to connect with the brand during their Autumn/Winter 2014 fashion show. They teamed up with popular Chinese messaging app, WeChat, to give … Continue reading
Posted in advocacy, digital, mobile, social media, Whats the buzz?
Tagged burberry, fashion, Twitter
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Burberry China Puts Fans Front Row Centre
Burberry’s new Autumn/Winter 2014 fashion show has offered fans a new way to connect with their favourite brand. Burberry has hooked up with popular Chinese messaging app WeChat to provide an exclusive opportunity for those most passionate about the label. … Continue reading
Posted in advocacy, mobile, Uncategorized
Tagged Advocacy, burberry, fashion, wechat
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